Risk benefit analysis of an organization is vital

People in an organization usually take calculative risks as it may lead to disastrous effect or loss to the organization.But they don't stop taking risks as it would make them out of the market.So they take some strategic measures to analyze the future effect of the risk they are taking.They go in for risk benefit analysis like

Is the product worth the risks connected with its use?
Does it endanger the environment?
What are the benefits or advantages of the product?
Are benefits more than risks?

These are the type of questions which people answer in a meeting to make them clear that they are out of risks and the products they make yield benefits.